{"id":151814,"date":"2022-02-28T17:07:54","date_gmt":"2022-02-28T15:07:54","guid":{"rendered":"https:\/\/www.vaikuttavuussaatio.fi\/?p=151814"},"modified":"2023-04-22T13:17:35","modified_gmt":"2023-04-22T10:17:35","slug":"how-can-business-and-universities-have-successful-cooperation-and-whats-it-needed-for","status":"publish","type":"post","link":"https:\/\/www.vaikuttavuussaatio.fi\/en\/how-can-business-and-universities-have-successful-cooperation-and-whats-it-needed-for\/","title":{"rendered":"How can business and universities have successful cooperation \u2013 and what\u2019s it needed for?"},"content":{"rendered":"\n<div class=\"wp-block-ugb-container ugb-container ugb-8a0e70d ugb-container--v2 ugb-container--design-plain ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-8a0e70d-content-wrapper.ugb-container__content-wrapper{width:80% !important}}@media screen and (min-width:768px){.ugb-8a0e70d > .ugb-inner-block > .ugb-block-content > *{padding-top:0px !important;padding-bottom:0px !important;padding-right:0px !important;padding-left:0px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-8a0e70d-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-8a0e70d-content-wrapper\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"667\" data-src=\"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/tommi_jauhiainen.jpg\" alt=\"\" class=\"wp-image-151845 lazyload\" data-srcset=\"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/tommi_jauhiainen.jpg 1000w, https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/tommi_jauhiainen-300x200.jpg 300w, https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/tommi_jauhiainen-768x512.jpg 768w, https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/tommi_jauhiainen-600x400.jpg 600w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/667;\" \/><figcaption>Postdoc researcher Tommi Jauhiainen from the University of Helsinki is working on a joint project with language technology company Lingsoft.<\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><em>There is definite demand for research-driven cooperation between business and universities, according to a report out by the Finnish Research Impact Foundation in spring 2021. We got in touch with people working on FRIF-funded projects to find out more about the conditions and challenges of industry-academia cooperation and how best to finance this cooperation.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most innovations that drive our society are based on new knowledge or new applications of existing knowledge. Knowledge creates business, which at its best generates money that can be used to produce new knowledge. This relationship of reciprocity is described at FRIF as the wheel of impact: this wheel continues to spin when business creates new research and vice versa. However, according to a <a href=\"https:\/\/www.vaikuttavuussaatio.fi\/en\/report2021\/\">report<\/a> commissioned by the Finnish Research Impact Foundation in 2021, there remain major shortfalls in industry-academia cooperation in Finland.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIn the past ten years the focus of cooperation between business and universities in Finland has shifted towards so-called market-driven cooperation, whereas research-driven cooperation has taken something of a backseat,\u201d says Mr <strong>Lauri Oksanen<\/strong>, Chairman of the FRIF Board.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/Cooperation_for_enhanced_impact_2021-Nov.pdf\">Surveys<\/a> by the Foundation show that in 2019, funding for market-driven research collaborations, i.e. projects launched in response to business initiatives, amounted to 130 million euros, which was allocated through Business Finland. Outside funding for research-driven cooperation initiated by universities and research institutes, on the other hand, totalled no more than two million euros. All that funding came from the Finnish Research Impact Foundation. \u201cWe\u2019ve identified a clear gap in industry-academia cooperation and that gap must now be covered,\u201d Lauri Oksanen says. PoDoCo (Post Docs in Companies) funding has blazed the trail in this field, providing opportunities for postdocs to tackle research questions that hold special interest for businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">FRIF <a href=\"https:\/\/www.vaikuttavuussaatio.fi\/tandem-industry-academia-2022-en\/\">Tandem Industry Academia<\/a> funding is currently provided to 22 <a href=\"https:\/\/www.vaikuttavuussaatio.fi\/en\/funded-projects\/\">projects<\/a> in which research teams from universities or research institutes and business companies are working closely on research questions that are of interest to both parties. Precompetitive funding is made available for basic or applied research, and it is intended to support projects whose impact extends beyond one single company or research team and that therefore contribute to the development of the wider field of study. The research results are made accessible to other companies as well, while the intellectual property rights remain with the research organization. In other words, the aim is not just to commercialize one research idea but to conduct research whose results can be scaled to the whole branch and that will advance both science and business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Research-driven cooperation offers unique opportunities&nbsp;<\/h3>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-6805ea7 ugb-container--v2 ugb-container--design-plain ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-6805ea7-content-wrapper.ugb-container__content-wrapper{width:80% !important}}@media screen and (min-width:768px){.ugb-6805ea7 > .ugb-inner-block > .ugb-block-content > *{padding-top:0px !important;padding-bottom:0px !important;padding-right:0px !important;padding-left:0px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-6805ea7-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-6805ea7-content-wrapper\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1000\" height=\"667\" data-src=\"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/jyrki_schroderus.jpg\" alt=\"\" class=\"wp-image-151841 lazyload\" data-srcset=\"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/jyrki_schroderus.jpg 1000w, https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/jyrki_schroderus-300x200.jpg 300w, https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/jyrki_schroderus-768x512.jpg 768w, https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/03\/jyrki_schroderus-600x400.jpg 600w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/667;\" \/><figcaption>Jyrki Schroderus, Director of Research and Technology at Polar Electro.<\/figcaption><\/figure><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Polar Electro, a Finnish wearable sports technology company, is built around strong research expertise. In the 1970s professor Seppo S\u00e4yn\u00e4j\u00e4kangas conducted early studies into wireless data transfer methods and biomeasurement and eventually went on to commercialize his findings. The first products were launched in the early 1980s, and today the company has a R&amp;D department with a research staff of around 30. \u201cTypically R&amp;D units in companies will be focused on product development, with actual research in a fairly marginal role. In our case too, it\u2019s fair to say that development takes precedence over research, but we still invest more in research than many other companies,\u201d says <strong>Jyrki Schroderus<\/strong>, Director of Research and Technology at Polar Electro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, Schroderus is keen to stress that even an ambitious research programme does not remove the need for cooperation with universities. While business companies\u2019 research and product development is always business-driven and focused on productization, joint projects with universities enable longer-term groundwork and basic research. \u201cIt\u2019s impossible for us to assign a research team to study a single subject for five years when there\u2019s no guarantee of success. Corporate research must be more output-oriented and involve less risks,\u201d Schroderus says.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Polar is currently engaged in two FRIF-funded projects with the University of Oulu. One area of interest is to develop a smart watches that can monitor various health data such as blood glucose levels from sweat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe good thing about this funding is that even though the results are openly accessible, the research question is formulated from the vantage-point of our business operation. This means the results will genuinely benefit us and not remain at too abstract a level,\u201d Schroderus says.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Research benefits from having practical application<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Working closely with a business partner provides a unique opportunity for the researcher to collect feedback and to discover new research questions. Postdoc researcher <strong>Tommi Jauhiainen<\/strong> from the Department of Digital Humanities at the University of Helsinki is working on a joint project to develop language identification techniques for the needs of language technology company Lingsoft. He started his research career in a similar business partnership, and he thoroughly appreciates engaging in university-driven research collaboration. For him, the key factor is that the results and the intellectual property rights from the research remain with the university and are accessible for use in other projects as well. \u201cI wouldn\u2019t work in joint projects if this were not the case.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jauhiainen has worked in the field of language identification methods for more than 10 years. Business cooperation provides an interface with the concrete world that can otherwise be hard to find in academia. \u201cThe business partner cannot be content with knowing that the technology works in theory. It also has to work in practice. I get feedback from every version I develop, and that helps me improve the technology further. This is the kind of work you\u2019d never get done without a company that needs to put the technology to practical use.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jauhiainen feels that business cooperation goes to the very foundation of the impact of science and research. When that cooperation produces something that works and when the results are later made openly available, that can have a significant impact on the whole field of research. \u201cOnce the foundations are in place you can move much faster with developing applications,\u201d he says. If the development of technologies such as language identification were left to companies alone, research would not make headway because companies will rarely give others access to their development outputs. This is another reason why Jauhiainen feels it\u2019s important that cooperation is grounded in the interests of research.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cooperation between business and universities remains rare in Finland&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A recent <a href=\"https:\/\/www.vaikuttavuussaatio.fi\/en\/report2021\/\">review<\/a> commissioned by FRIF indicates that industry-academia cooperation has been on a downward trend over the past ten years. Finnish universities are getting less funding than before from private companies, and less than in the EU and OECD countries on average. This means that cooperation cannot depend on industry initiatives alone. \u201cThis situation cannot be solved by money alone. We also need to set up concrete funding mechanisms that encourage long-term cooperation,\u201d Lauri Oksanen points out. FRIF is currently working to develop a new funding model alongside the Tandem Industry Academia programme. \u201cWe\u2019re listening with a keen ear to signals coming from the field and aiming to create a funding instrument that will take the impact of science to the next level.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">FRIF has found that there is a special need to encourage collaboration between SMEs and universities. It has therefore started a separate review into the application of research knowledge in the SME field. Results from this work are expected during 2022.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At Polar Electro, Jyrki Schroderus believes that cooperation is easier for companies that have existing networks in academia. \u201cWithout an understanding of the other side it\u2019s difficult even to imagine what kind of cooperation is possible. Personal contacts make it easier to cross the threshold,\u201d he says. Polar\u2019s initial contact with the University of Oulu was an easy introduction because the circles are quite small in Oulu and most researchers now each other well. Schroderus believes another contributing factor is that he has a PhD himself and is familiar with the academic way of thinking.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This \u201cacademic literacy\u201d is also reflected in Tommi Jauhiainen\u2019s experiences of successful business cooperation. The people behind Lingsoft, the company with which he is working, are academics, as are Jauhiainen\u2019s contacts in the company. Researchers, for their part, must also show an interest in the business company\u2019s needs, Jauhiainen adds: \u201cYou don\u2019t need to interfere in the business side, but it\u2019s definitely beneficial for cooperation if you try to get as clear a picture as possible of how the company will be using the research results.\u201d<\/p>\n\n\n\n<div class=\"alignfull wp-block-ugb-container ugb-container ugb-f7ec3b9 ugb-container--v2 ugb-container--design-basic ugb-main-block ugb-main-block--inner-center ugb--has-block-background\"><style>.ugb-f7ec3b9-wrapper.ugb-container__wrapper{border-radius:0px !important}.ugb-f7ec3b9.ugb-container{background-color:#3723b2}.ugb-f7ec3b9.ugb-container:before{background-color:#3723b2}@media screen and (min-width:768px){.ugb-f7ec3b9 > .ugb-inner-block > .ugb-block-content > *{padding-top:50px !important;padding-bottom:50px !important;padding-right:50px !important;padding-left:50px !important}}<\/style><div class=\"ugb-inner-block ugb-inner-block--center\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-f7ec3b9-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-f7ec3b9-content-wrapper\">\n<h3 class=\"wp-block-heading\">Schroderus\u2019s tips for successful cooperation<\/h3>\n\n\n\n<ol class=\"wp-block-list\"><li>A good project team is not a hierarchy \u2013 all members must be equal.&nbsp;<\/li><li>Project supervision benefits from having a dedicated contact person in the company whose role is to make sure the project runs according to plan and that the company\u2019s goals are met.&nbsp;<\/li><li>Maintain a weekly or other regular schedule for project meetings to ensure good communications within the team.<\/li><\/ol>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There is demand for research-driven cooperation. We got in touch with people working on FRIF-funded projects to find out more about the conditions and challenges of industry-academia cooperation.<\/p>\n","protected":false},"author":1,"featured_media":151840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":true,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-151814","post","type-post","status-publish","format-standard","has-post-thumbnail","category-blog","entry"],"featured_image_url":{"thumbnail":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-150x150.jpg","medium":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-300x200.jpg","medium_large":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-768x512.jpg","large":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg","1536x1536":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg","2048x2048":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg","sidebar-featured":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-75x75.jpg","genesis-singular-images":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-702x526.jpg","ab-block-post-grid-landscape":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x400.jpg","ab-block-post-grid-square":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x600.jpg","gb-block-post-grid-landscape":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x400.jpg","gb-block-post-grid-square":"https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x600.jpg"},"post_author":"vaikuttavuussaatio","assigned_categories":"Blog","featured_image_urls_v2":{"full":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg",1000,667,false],"thumbnail":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-150x150.jpg",150,150,true],"medium":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-768x512.jpg",768,512,true],"large":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg",1000,667,false],"1536x1536":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg",1000,667,false],"2048x2048":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet.jpg",1000,667,false],"sidebar-featured":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-75x75.jpg",75,75,true],"genesis-singular-images":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-702x526.jpg",702,526,true],"ab-block-post-grid-landscape":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x400.jpg",600,400,true],"ab-block-post-grid-square":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x600.jpg",600,600,true],"gb-block-post-grid-landscape":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x400.jpg",600,400,true],"gb-block-post-grid-square":["https:\/\/www.vaikuttavuussaatio.fi\/wp-content\/uploads\/2022\/02\/tiet-600x600.jpg",600,600,true]},"post_excerpt_stackable_v2":"<p>There is demand for research-driven cooperation. We got in touch with people working on FRIF-funded projects to find out more about the conditions and challenges of industry-academia cooperation.<\/p>\n","category_list_v2":"<a href=\"https:\/\/www.vaikuttavuussaatio.fi\/en\/category\/blog\/\" rel=\"category tag\">Blog<\/a>","author_info_v2":{"name":"vaikuttavuussaatio","url":"https:\/\/www.vaikuttavuussaatio.fi\/en\/author\/vaikuttavuussaatio\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How can business and universities have successful cooperation \u2013 and what\u2019s it needed for? - Vaikuttavuussaatio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vaikuttavuussaatio.fi\/en\/how-can-business-and-universities-have-successful-cooperation-and-whats-it-needed-for\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How can business and universities have successful cooperation \u2013 and what\u2019s it needed for? - Vaikuttavuussaatio\" \/>\n<meta property=\"og:description\" content=\"There is demand for research-driven cooperation. 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